What Can You Do With a Communications Degree? 10 Careers

What Can You Do With a Communications Degree. Graduates in communications are skilled in successfully conveying information, a skill that is valuable in all sectors of the economy. They are required to take courses in speech, public relations, mass media, research methodologies, and communication theory. In addition to foundation knowledge, they acquire highly marketable abilities including interpersonal communication and critical thinking.

People with degrees in communications are aware of the various aspects that affect communication as well as how messages are sent and received. They can use this information to communicate company objectives in the most accurate manner possible, both internally and to customers and clients. Particularly helpful in industries like public relations, journalism, and marketing. However, a communications degree can be useful in any organization that needs excellent internal communications degree or wishes to use the media to achieve particular business goals.

With the rise of social media and new ways to consume media, there are now even more opportunities to use a communications degree. Numerous users of social media platforms consume material to learn about goods and services. The United States Bureau of Labor Statistics projects that during the next ten years, positions in the media and communication sector will increase by 46,000, or 4%. This need results from a greater need for information to be produced, edited, translated, and disseminated. The median wage for workers in the communications and media sectors was $60,000 in 2019.

Without further ado, here are 10 occupations that you can succeed in with a communications degree, along with their wages.

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10 Careers with communications degree

1. Journalist

Among the major stakeholders in the communications degree are journalists. They write for publications like newspapers, the Internet, and television on a variety of subjects. Journalists cover everything from local news to blockbuster movies and major events, depending on their specialization. They are in charge of studying as much as they can about a subject before determining how best to present it.

Journalists rely on their sources to provide fresh perspectives when writing their tales. To find out what information insiders have, they must collaborate with them and preserve collaborative working relationships based on communication and trust. These sources give their writing greater authority and enhance the intrigue of their narratives.

To build connections and communicate clearly through writing, journalists use the interpersonal abilities they acquired as communications majors. Additionally, they need to be able to convince editors and other managers that the public will appreciate their ideas. In the US, a journalist may expect to make $41,200 year.

2. Communications Manager

Within a single organization, communications managers are in charge of both internal and external communications. They strive to make sure that the company’s messaging is consistent and in line with the organization’s overarching objective. Engaging press releases, media reports, and marketing content must be produced by them.

Managers of communications aid in increasing brand recognition and luring clients and customers. To collaborate with personnel from both the marketing and PR departments, they need to possess great organizational and communication abilities. Managers create fresh approaches and make sure all content is prepared for publication. To keep their staff on task, communication managers also need to possess strong leadership qualities.

Graduates who have a communications degree are the best candidates for the position of communications manager, as the name implies. They are particularly well-suited for the position because of their knowledge of communication procedures and strategies as well as their demonstrated written and verbal abilities. Communications managers make an average compensation of $66,000 despite having more duties.

3. Advertising Manager

The marketing team is led by advertising managers in the development of distinctive and brand-specific advertising campaigns. They make sure that all marketing initiatives support the company’s message and advance its objectives. To successfully complete the project, managers must supervise and work with other team members.

Advertising managers must interact with clients to understand project objectives and expectations in addition to internal communication. Through cleverly constructed commercials, they raise awareness of and interest in particular goods and services. Employees in the advertising industry need to be innovative, team players, and skilled problem solvers.

Because of their in-depth understanding of the connection between marketing strategy and public perception, communications majors excel in the advertising sector. They know how to use print and digital advertisements to increase consumer interaction and spread a brand’s unique message. Data will be gathered, analyzed, and then presented to various audiences by communication experts in the most efficient manner possible. An average base salary for advertising managers is $65,000.

4. Public Relations Specialist

Through press releases, conferences, and other events, public relations professionals assist corporations in managing their public perception. They spread the word about their specific aim and the things they do to accomplish those goals using various social media platforms. By collaborating with the media to present interesting tales about their organization, PR experts aid in capturing the public’s attention.

PR professionals visit neighborhood activities and events in addition to upholding a company’s public image from the office to spread the word about the company’s objective. They frequently convey ideas clearly in speeches and news releases.

Due to their previous experience in efficiently conveying information and public perception, communications majors make good PR specialists. Public relations experts can work for a particular company or for a larger clientele-serving firm. To inform the public about government initiatives and objectives, PR specialists might collaborate with governmental organizations. The typical annual pay for these experts is $61,000.

5. Brand Manager

Brand managers assist in persuading customers to buy a certain good or service. This is accomplished by examining how the general public perceives their product and making the required adjustments to the consumer experience, packaging, accessibility, and marketing for effective promotion. Additionally, brand managers are in charge of designing advertising strategies that will increase sales of a certain product.

Brand managers engage in marketing and advertising operations that shape the character of the brand. Public impression of a particular product can be influenced by elements like packaging and consumer experience. Campaigns that are well-designed will convey the company’s message in an engaging and genuine way. Customer engagement and product sales are increased as a result of this brand management.

To make sure the product is properly promoted, brand managers must communicate with other sales, marketing, and advertising organizations. Communication students receive training in analyzing consumer behavior and assessing the efficacy of various marketing strategies. Brand managers make an average salary of $71,000 thanks to their knowledge of advertising and communication.

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6. Event Planner

Without the hard effort of event planners, there would be no engaging or successful events. These employees must be aware of the organization’s overarching objective and entice customers with attractive advertising. Event organizers must publicize the event in advance through press releases and captivating descriptions to appeal to a larger audience. This promotion may be carried out via the business website, social media, or other media.

To make sure that the hosts and attendees have everything they need, event planners also need to have a keen eye for detail and excellent organizational skills. This will ensure the event’s success and uphold the reputation of the hosting company. The event’s theme and overall vibe should complement the public perception of the business. Event coordinators handle any issues as they come up to ensure that the business appears competent.

In order to collaborate with vendors, clients, and event attendees to create a successful event, event planners need to have great communication skills. Graduates in communications have the knowledge and organizational skills to make the event a success. They also know how to work with the media to promote it. An annual base income of $50,100 is typical for event planners.

7. Announcer

In addition to presenting music, news, and sports, announcers also offer their own unique commentary. These hosts disseminate information across a range of media, such as podcasts, radio, and television. Some broadcasters chair big professional panels or conduct interviews with visitors on significant subjects. To keep audiences entertained, these presenters need to have excellent public speaking skills and an engaging personality.

In addition to broadcasting, announcers may also be in charge of editing and advertising. Announcers on radio and television can reach more people by maintaining a strong social media presence. These platforms give them an additional channel for engaging with people and advancing their particular brand.

Students majoring in communications are good radio or television broadcasters because they can convey vital information clearly. Additionally, they are aware of what influences consumer involvement and how to increase views and ratings. Many announcers have experience broadcasting through a college radio or television station in addition to having a degree in communications. The typical annual compensation for announcers is $34,000.

8. Social Media Manager

Social media managers are aware of the best ways to interact with audiences to gain a significant following. They are in charge of deciding which content to utilize and where to post it in order to advance the company’s reputation. They must effectively communicate the planned content to their audience and persuade users to provide authentic, individualized reviews.

Additionally, in order to spread the message of their company through social networks like Facebook, Instagram, LinkedIn, and Twitter, social media coordinators need to be great writers. Even though social media is less formal than traditional channels like press releases, the company’s mission must still be communicated.

People who study communications are especially qualified for positions in social media management as social media usage increases. They can confidently use a variety of social media channels and are skilled at analyzing communication trends to assist firms in successfully and interestingly promoting their messaging. The typical compensation for social media managers is $51,000.

9. Speechwriter

Speechwriting is the art of writing effective speeches that other people can give. They assist a wide range of clients, such as business executives, philanthropists, sports, and politicians who wish to communicate a focused message to audiences. The broad theme and essential talking points are developed in collaboration with their particular client.

These writers must consider audience reactions because these speeches will be delivered to actual guests. While some speeches are made to persuade the audience of a point, others offer a history of the organization or express gratitude to donors. Speechwriting requires effective communication to convey the client’s objective, history, and overarching message.
Interpersonal communication and how to make a speech memorable are skills that communication experts possess. Speechwriters who are successful will be able to modify their writing to fit the required tone and perspective of each customer. Due of their specific expertise of communications, speechwriters earn an average base pay of $84,000.

10. Human Resources Specialist

Human resource professionals are in charge of many internal tasks of a firm, including hiring, orientation, training, company policy, benefits, and newsletters. To maintain effective communication between high management and all employees, they are in charge of conveying crucial information to the current workforce.

Additionally, they work with potential candidates to ensure that they comprehend the mission and job needs of the organization. HR professionals assist businesses in locating competent individuals who will meet and exceed the needs of the business. They facilitate interviews, offers, and background checks and serve as a liaison between candidates and hiring managers. HR professionals also assist in communicating with potential workers to let them know where they stand in the hiring process and what has to be done next.

HR professionals must have excellent writing and public speaking skills in order to successfully communicate information across the organization. Because they are knowledgeable about the most effective methods of informing both current and potential employees, communications majors make excellent candidates for this position. An average annual compensation for HR professionals is $62,000.

FAQS on What Can You Do With a Communications Degree

Conclusion

Learning effective communication techniques is the focus of a communications degree. In order to market items to the public and establish enduring relationships with investors, clients, and consumers, effective communication is crucial in any industry.

With specific business objectives in mind, your communications degree will increase your awareness of how to successfully communicate information to a variety of audiences.

The French-based college ISCOM offers a variety of English-taught communications programs to educate students for a range of employment in communication.

ISCOM, which is based in the center of Paris, collaborates with a network of partner businesses and expert lecturers to help students hone their communication abilities in a variety of fields, including digital communications, advertising, and marketing, politics, businesses, and brands.

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